Food blog Pinch of Yum has been filling its pages with delicious recipes and food blogging resources since it launched in 2010 on Tumblr. When the blog began experiencing an uptick in traffic, the Pinch of Yum team—which is comprised of wife and husband Lindsay and Bjork Ostrom—decided to switch platforms and began using WordPress.
Moving over to WordPress proved to be a good move for the blog—there were immediate SEO benefits and the Ostroms began using a web host to help with backend maintenance. Nonetheless, as Pinch of Yum kept growing, the server that was powering it simply couldn’t keep up. After experiencing a number of performance issues with their initial hosting provider, Pinch of Yum migrated to WP Engine and the Ostroms haven’t looked back since.
Read the full case study to find out how Pinch of Yum works with WP Engine to continue growing and providing readers with the best recipes around.